October 30th

Political Microtargetting

Professor Adam Sheingate will join us once again today to talk about political microtargetting. This is the final assigned reading of the semester (Votta et al., 2024).

References

2024

Who Does (n’t) Target You? Mapping the Worldwide Usage of Online Political Microtargeting

Fabio Votta, Simon Kruschinski, Mads Hove, and 3 more authors

Journal of Quantitative Description: Digital Media, 2024

Bib

@article{votta2024does,
  title = {Who Does (n't) Target You? Mapping the Worldwide Usage of Online Political Microtargeting},
  author = {Votta, Fabio and Kruschinski, Simon and Hove, Mads and Helberger, Natali and Dobber, Tom and de Vreese, Claes},
  journal = {Journal of Quantitative Description: Digital Media},
  volume = {4},
  year = {2024}
}